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    Personal Branding Tip: Color Outside the Lines

    When I was a kid, I hated coloring inside the lines. My teachers always told me to stay within the boundaries, but I wanted...

    How to Manage the Anxiety of Starting a Marketing Consulting Business

    I still remember leaving my golden handcuffs job at GE to start my consulting business. I was more excited than I’d been in years,...

    How to Balance Client Work with Marketing Your Consulting Business

    As a marketing consultant, you know the importance of marketing your business. However, when focusing on your clients, giving the necessary attention to your...

    What Is Market Intelligence? A Comprehensive Guide for Businesses

    In today's competitive business environment, companies must stay informed about market trends, customer preferences, and competitor activities to make informed decisions. That's where market...

    Leveraging Your Network to Grow Your Consulting Business

    As a marketing consultant, your ability to attract and retain clients is critical to your success. While having a strong online presence is important,...