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    A Unique Approach to Reducing Churn

    A SaaS CEO's Journey To Keep Customers Coming Back For More It was an early morning at the office. The sun rose over the city,...

    Conquering Information Overload in a Rapidly Growing Startup

    Hollis and Ansley were caught in a whirlwind of growth. Their startup was recently funded, and new opportunities were popping up everywhere. They were...

    Inbox Wars: Email Marketing Competitor Analysis (2023)

    Portia stood at the front of the conference room, ready for the breakout session to begin. Her palms were slightly sweaty as she prepared...

    How to Prioritize Competitors to Track (2023)

    Rhett, a product marketer at a fintech startup, found himself at a crossroads. Determined to unravel the mystery of how to prioritize competitors, he...

    Competitive Benchmarking with Limited Resources (2023)

    Maximizing Competitive Benchmarking Results Staying ahead of the competition is no easy task. Ryan, an innovative Product Marketing Manager, faced a tough challenge. His company wanted...