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    Using Open Source Intelligence to Analyze the Competition

    8 quick ways competitive intelligence will improve your business Understanding your competition is an important tool for growing your business. Competitive analysis helps differentiate your...

    Personal Branding Tip: Color Outside the Lines

    When I was a kid, I hated coloring inside the lines. My teachers always told me to stay within the boundaries, but I wanted...

    The Definitive Guide to Sources of Competitive Intelligence (2023)

    Exploring a Diverse Set of Competitive Intelligence Sources Gathering competitive intelligence (CI) is a crucial aspect of business strategic decision-making. It involves collecting and analyzing...

    How to Manage the Anxiety of Starting a Marketing Consulting Business

    I still remember leaving my golden handcuffs job at GE to start my consulting business. I was more excited than I’d been in years,...

    What Is Market Intelligence? A Comprehensive Guide for Businesses

    In today's competitive business environment, companies must stay informed about market trends, customer preferences, and competitor activities to make informed decisions. That's where market...